Swipe for action

Swipe for Action

Swipe right if you like what you see, swipe left if it’s a pass. It’s a simple basis for interaction, and yet has proven compelling enough to propel Tinder into the very heart of the app world. Simplicity is one of the most common virtues of good UX design, but the swipe has taken the concept to its extreme. As the creators of Tinder told Fast Company in a recent interview, we often approach new ideas with a binary mindset. While our thoughts develop more complexity from that point, the swipe has proven effective because it confronts us with a simple decision: Yes or No?

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s