eCommerce has Black Friday, gymnasiums have New Year’s resolutions, and non-profit organizations have the holiday season. Between #GivingTuesday, tax deduction deadlines and the general focus on charity, the final weeks of the year drive a dramatic increase in donations. So why not take advantage?
To get ahead of the holiday giving trend, Icreon has put together a handy infographic that shows when, where and most importantly, how these end-of-year donations manifest themselves. By looking into the deeper trends of holiday giving, your organization can get ahead of the season and take full advantage of the giving rush.